'Over by Christmas': now where have we heard Johnson's new slogan before? | Marina Hyde

Much like the prime minister’s crass pre-cooked jokes at PMQs, this upbeat line feels prematurely deliveredBarely a week ago, the government launched its scheme to entice people back into cafes and restaurants, beneath the banner “Eat Out to Help Out”. This is the sort of unforeseen innuendo that happens if you leave the sloganeering to people who – in some ineffable way – regard going down on someone as essentially leftwing.In light of developments, that unfortunate slogan takes on more of a hectoring tone, as Boris Johnson mounts another podium to strongly suggest there will be a return to “virtual normality” by November, “hopefully in time for Christmas”. Over by Christmas – another interesting slogan, there, from a government not even clever enough to realise it’s not clever enough. Continue reading... https://www.theguardian.com/commentisfree/2020/jul/17/christmas-johnson-slogan-prime-minister-pmqs #boris_johnson #politics #uk_news #rishi_sunak #matt_hancock #conservatives #coronavirus_outbreak