UK supermarkets unite after Sainsbury's advert prompts racist backlash

The Guardian UK

Aldi, Asda, Co-op, Iceland, Lidl, Marks & Spencer, Sainsbury’s, Tesco and Waitrose run ads back-to-back on Channel 4A group of leading UK supermarkets have joined together to take a stand against a racist online backlash that followed Sainsbury’s Christmas advertisement featuring a black family.Aldi, Asda, Co-op, Iceland, Lidl, Marks & Spencer, Sainsbury’s, Tesco and Waitrose ran their adverts back-to-back during two primetime slots on Channel 4 on Friday evening, with the hashtag #StandAgainstRacism. Normally, competitors actively avoid airing their ads close together. Continue reading... https://www.theguardian.com/world/2020/nov/28/uk-supermarkets-unite-after-sainsburys-advert-prompts-racist-backlash #race #j_sainsbury #supermarkets #aldi #asda #co-operative_group #iceland_foods #lidl #marks_&_spencer #sainsbury's_partner_zone #tesco #waitrose #channel_4 #john_lewis #retail_industry #television_industry #uk_news #advertising